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Amazons AIEnhanced Product Images The Secret to Winning Over Holiday Shoppers

Amazons CEO, Andy Jassy, unveiled a holiday ad strategy that centers on Generative AI, leveraging data from their 160+ million Prime subscribers to en

Amazons CEO, Andy Jassy, unveiled a holiday ad strategy that centers on Generative AI, leveraging data from their 160+ million Prime subscribers to enhance ad targeting and promotions. They plan to attract more shoppers and advertisers by using AIdriven ads, fast shipping, and traditional discounts. Jassy emphasizes the importance of informed ad budgeting and highlights how generative AI enhances product images. While Amazon isnt the first to use AI in advertising, its vast scale is expected to drive broader adoption. Analysts anticipate Amazons holiday quarter ad revenue to increase to $14.2 billion from $11.56 billion in 2022, aided by AIgenerated images that encourage hesitant shoppers. Amazon Prime, which costs $14.99 per month or $139 annually, not only improves ad effectiveness but also results in more frequent customer purchases. Read More..

B2B Tech News | 1 years ago          

ALERT Arid Viper Strikes with Covert Android Spyware

APTC23, often referred to as Desert Falcon, TAG63, or APTC23, is a cyberespionage group that is connected to Hamas, the Islamist militant organisation

APTC23, often referred to as Desert Falcon, TAG63, or APTC23, is a cyberespionage group that is connected to Hamas, the Islamist militant organisation that controls the Gaza Strip. It started operating in 2017 at the latest. A recent Android spyware campaign that targeted Arabicspeaking users of a fake dating app has been linked to Arid Viper. The operators of the mobile malware may have a connection to the nonmalicious dating programme Skipped, or they may have imitated some of its features to trick consumers. This is indicated by the similarities in source code between the two apps. Like in the past, Arid Viper uses what appear to be harmless chat programs to spread malware. A network of businesses developing related datingthemed applications was discovered by Cisco Talos, prompting worries about possible abuse in upcoming campaigns. Read More..

B2B Tech News | 1 years ago          

FAA Clears Hurdle in SpaceX StarshipSuper Heavy Review

An important step in the regulatory procedure has been reached with the completion of the safety review of the SpaceX StarshipSuper Heavy licence by t

An important step in the regulatory procedure has been reached with the completion of the safety review of the SpaceX StarshipSuper Heavy licence by the Federal Aviation Administration FAA. Nonetheless, in accordance with the Endangered Species Act, the FAA is still working on an environmental study and engaging with the U.S. Fish and Wildlife Service USFWS on an updated Biological Assessment. Before the licence evaluation may proceed, the environmental review and consultation must be finished. Although there are still procedures to be taken before the project can obtain complete certification, this represents progress in the regulatory approval process for SpaceXs ambitious Starship project. Read More..

B2B Tech News | 1 years ago          

Canada Takes a Stand Bans WeChat and Kaspersky Apps

Due to privacy and security concerns, Canada has prohibited the Chinese messaging app WeChat and the Russian antivirus software Kaspersky from being u

Due to privacy and security concerns, Canada has prohibited the Chinese messaging app WeChat and the Russian antivirus software Kaspersky from being used on governmentissued mobile devices. However, the country has assured the public that no official data has been stolen. Following an evaluation by Canadas top information officer, it was decided that these applications posed an intolerable amount of danger. The tactics used by the apps to harvest data sparked worries, even though there is no proof of government data being compromised. This move is in line with such measures made by other nations worried about security and privacy issues related to specific foreignowned software and apps. Read More..

B2B Tech News | 1 years ago          

UN Unleashes the AI Atlas Mapping Governance for Tomorrow

An initial report on artificial intelligence AI is being developed by the UN to promote awareness and encourage dialogue on the opportunities, hazards

An initial report on artificial intelligence AI is being developed by the UN to promote awareness and encourage dialogue on the opportunities, hazards, and governance of AI. The United Nations is working to address global concerns about AI governance, and this paper is a part of that effort. A 39member advisory group has been established to help with this endeavour, and it is scheduled to publish two reports a preliminary report by the end of 2023 and a full report in 2024. The main goals are to evaluate the state of worldwide AI governance at the moment, spot regulatory loopholes, and investigate ways to work with other countries to close these gaps. Read More..

B2B Tech News | 1 years ago          

Wikipedia Meets Slack A Sneaky Cyberattack Method

A new ransomware response strategy is being worked on by the White House and could be finalised as soon as Tuesday. The regulation will include protoc

A new ransomware response strategy is being worked on by the White House and could be finalised as soon as Tuesday. The regulation will include protocols for exchanging data about attackers and ransomware accounts. Attacks using ransomware have targeted a variety of sectors, including the healthcare, education, and government sectors. The new programme seeks to persuade other nations to make the commitment to refrain from paying ransoms. By exchanging data on ransomware perpetrators financial accounts and whereabouts, the United States is spearheading an alliance of fifty nations that also includes the European Union and Interpol to counter these threats. The necessity to protect digital connectivity and fend off international cyberthreats is reflected in this cooperative effort. Read More..

B2B Tech News | 1 years ago          

White House Unveils Plan to Tackle Ransomware Threats

A new ransomware response strategy is being worked on by the White House and could be finalised as soon as Tuesday. The regulation will include protoc

A new ransomware response strategy is being worked on by the White House and could be finalised as soon as Tuesday. The regulation will include protocols for exchanging data about attackers and ransomware accounts. Attacks using ransomware have targeted a variety of sectors, including the healthcare, education, and government sectors. The new programme seeks to persuade other nations to make the commitment to refrain from paying ransoms. By exchanging data on ransomware perpetrators financial accounts and whereabouts, the United States is spearheading an alliance of fifty nations that also includes the European Union and Interpol to counter these threats. The necessity to protect digital connectivity and fend off international cyberthreats is reflected in this cooperative effort. Read More..

B2B Tech News | 1 years ago          

Nvidias Chatbot Revolutionizes Semiconductor Design

Research on the application of chatbots in the semiconductor design process has been presented by Nvidia. For thousands of professionals, chip design

Research on the application of chatbots in the semiconductor design process has been presented by Nvidia. For thousands of professionals, chip design might take up to two years due to its complexity and length. According to Nvidias research, a chatbot can help younger designers with their questions and free up senior designers time by adding 30 years of data from its chip design archives to a big language model. By incorporating particular information from the businesss expertise, the chatbot can achieve high accuracy while keeping system expenses under control. The study also demonstrated how AI might be used to generate code, which would speed up testing and increase engineers productivity without taking their place. Read More..

B2B Tech News | 1 years ago          



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Refresh Your Facts

1.  Global online sales are predicted to reach 22% of all retail sales in 2023.
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2.  Global tablet shipments are expected to hit 142 million by 2025, reports Statista.
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3.  Artificial Intelligence is expected to contribute $15.7 trillion to the economy by the year 2030.
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4.  Since the launch of the popular mobile game, Candy Crush, in 2012, players have spent a total of 73 billion hours (equivalent to 8.3 million years) playing this game.
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5.  Approximately 8 billion gadgets connect on the internet every day.
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