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Nigerias digital space will receive investments from Google, Twitter, and others

Minister of Information and Culture, Alhaji Lai Mohammed, said this in Epe, Lagos State, at the 49th Annual General Meeting of the Association of Adve

Minister of Information and Culture, Alhaji Lai Mohammed, said this in Epe, Lagos State, at the 49th Annual General Meeting of the Association of Advertising Agencies of Nigeria AAAN He said the Federal Government was committed to exploring all the opportunities offered by the techies for the benefit of the people. Audience measurement in broadcasting will give an accountable and datadriven understanding of the impact of communication on consumer behavior, he added. Read More..

B2B Tech News | 2 years ago          

Rex Airlines announces plans to conduct a regional experiment of replacing existing fleet with electricpropulsion engines

Australias regional airline has announced plans to equip some aircraft with electric motors. Rex Airlines has named South Australias Mount Gambier as

Australias regional airline has announced plans to equip some aircraft with electric motors. Rex Airlines has named South Australias Mount Gambier as one of the first destinations to test electric aircraft in 2024. Other smaller aviation companies have said they would be looking to do something similar by the end of the decade. The companys deputy chairman John Sharp says the technology could eventually lead to lower airfares for country passengers. The retrofitted aircraft are also expected to be safer and quieter for people living near airports. Its got three benefits one being the potential for lower airfares, Mr. Sharp said. And it will open up new opportunities in towns and cities where you would not have thought it would be viable to operate a regional air service. Read More..

B2B Tech News | 2 years ago          

Google reports that ad sales growth has slowed significantly since the pandemic

In the three months ended June 30, advertising major Google had $56 billion in revenue. While thats an 11.6% increase over the same period last year,

In the three months ended June 30, advertising major Google had $56 billion in revenue. While thats an 11.6% increase over the same period last year, the pace of growth was down significantly from the same quarter the previous year. Google beat Wall Street analysts expectations for quarterly sales and earnings. Google parent Alphabet reported on Tuesday that its quarterly revenue fell 22% as advertisers cut spending amid economic uncertainty and reduced product engagement. Cloud computing revenue grew 36% yearoveryear, and the Google Cloud segment grew 36%. Google said earlier this month that it plans to slow hiring and review investment for the rest of the year. Read More..

B2B Tech News | 2 years ago          

Thales Alenia Space water satellites collaborate with MIPRONS

A deal was signed by Thales Alenia Space and the Italian startup MIPRONS to create a satellite propulsion system that runs on water. The idea is flexi

A deal was signed by Thales Alenia Space and the Italian startup MIPRONS to create a satellite propulsion system that runs on water. The idea is flexible enough to be applied to satellites of any size, from tiny to enormous. The water is electrolyzed to produce hydrogen and oxygen, which are then fed into the combustion chamber. As a result, manoeuvres like orbit-raising, de-orbiting, and collision avoidance can be completed more quickly. Massimo Claudio Comparini, CEO of Thales Alenia Space in Italy, said, We are very proud to work with MIPRONS, which is gaining increasing international recognition since our collaboration could very well change the paradigm for space missions. Read More..

B2B Tech News | 2 years ago          

LGES of South Korea intends to build an EV battery plant in Europe

Tesla supplier LG Energy Solution Ltd LGES said on Wednesday it is looking for a new battery factory in Europe. The South Korean firm supplies electri

Tesla supplier LG Energy Solution Ltd LGES said on Wednesday it is looking for a new battery factory in Europe. The South Korean firm supplies electric vehicle EV batteries to automakers, including General Motors Co, Ford Motor Co, and Volkswagen AG. It did not say how much it planned to invest in the new European plant or give a timeframe for construction. It plans to start selling lithium iron phosphate batteries manufactured in its China plant in 2023 and add a new LFP battery production line at its factory in Michigan in 2024. Analysts expect LG Electronics to renegotiate with customers in the second half of the year as raw material costs rise and profitability recovers. Read More..

B2B Tech News | 2 years ago          

Egypts leading fashion ecommerce platform, TFK, secures a $2.6 million seed round.

Egyptbased fashion ecommerce platform The Fashion Kingdom raises $2.6 million in a seed funding round. The venture capital firm CVentures and A15 cole

Egyptbased fashion ecommerce platform The Fashion Kingdom raises $2.6 million in a seed funding round. The venture capital firm CVentures and A15 coled the round, which also saw participation from Lotus Capital, Raba Capital, Sunny Side Venture Partners, Foundation Ventures, and The Cairo Angels. TFK currently has 200 and above local and international brands on its platform with 135,000 customers. Read More..

B2B Tech News | 2 years ago          

In order to connect with consumers, Australian tech companies must develop their brand identities.

Australias tech scaleups and ASXlisted tech brands are limiting their potential for success by prioritizing product and function rather than building

Australias tech scaleups and ASXlisted tech brands are limiting their potential for success by prioritizing product and function rather than building brands that connect with people. According to new research from Hotwire Australia and the University of Sydney Business School, this mistake has a real impact on business results. This study examined the use of semiotic symbols of technological brands and branding methods at different stages of business development. Leading brands invest in creating emotional connections with consumers to ensure their emotional connection The research found that 75% of scaleups and ASXlisted tech brands adopted functional brand taglines instead of more emotive slogans. No largescale tech brand has communicated human benefits through their website content. Consumers are more likely to seek out information on brands that create emotional connections. Read More..

B2B Tech News | 2 years ago          

Interest rate hike by the US Federal Reserve will increase market risks for Asian central banks

More than five standard deviations below the 3.3 percentage point fiveyear average gap, a 75basispoint increase by the Fed would reduce Indonesias p

More than five standard deviations below the 3.3 percentage point fiveyear average gap, a 75basispoint increase by the Fed would reduce Indonesias policyrate buffer versus the US to just one percentage point. The only country in the region where the buffer will remain larger than the fiveyear average after the Fed action is New Zealand. According to the spread that Southeast Asian bonds offer over Treasuries, their appeal is at an alltime low. Australia, New Zealand, and South Korea have helped to support yields, making the spread to the US more alluring Read More..

B2B Tech News | 2 years ago          



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Refresh Your Facts

1.  Global online sales are predicted to reach 22% of all retail sales in 2023.
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2.  Global tablet shipments are expected to hit 142 million by 2025, reports Statista.
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3.  Artificial Intelligence is expected to contribute $15.7 trillion to the economy by the year 2030.
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4.  Since the launch of the popular mobile game, Candy Crush, in 2012, players have spent a total of 73 billion hours (equivalent to 8.3 million years) playing this game.
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5.  Approximately 8 billion gadgets connect on the internet every day.
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